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Selling to Major Accounts: A Strategic Approach

Selling to Major Accounts: A Strategic Approach

American Management Association See all classes by this school @ 1601 Broadway, New York, NY

Get fluent in selling to major accounts through a strategic approach in this comprehensive training seminar. Learn how to identify the right accounts, understand their needs, and build lasting relationships. Lift your sales performance and grow business from existing accounts while putting in less wasted effort.

(8) All levels 21 and older

Dec 1st

9am–4:30pm ET

Meets 3 Times

$2,895
25 Seats Left
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Tue. Dec 1st, 9am–4:30pm ET  (22 hours & 30 minutes over 3 sessions)  
$2,895

3 sessions

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Telephone Prospecting Boot Camp

Sandler Training
4.3 3 reviews
  • All levels
  • 18 and older
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  • 733 3rd Ave, New York, NY
  • 4 hours
Telephone Prospecting Boot Camp
Telephone Prospecting Boot Camp
Telephone Prospecting Boot Camp
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Start Dates (0) $349/person

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Class Description

Description Cancellation Policy

Description

The overall effectiveness of telephone prospecting, or cold calling, is one of the most widely debated topics among sales leaders, with many arguing that it is ineffective and produces poor results. 

At Sandler Training, we believe differently… When done effectively and consistently telephone prospecting is a highly cost-effective way to proactively generate selling appointments for you and your sales team.

Join this practical and engaging workshop to experience how! 

You'll learn effective techniques to help you:
  • Comfortably start off the first few seconds of the call for both a cold or warm lead
  • Naturally progress the call in a systematic process
  • Easily transition the call and close for MORE sales appointments
  • Avoid coming across as “salesy”, desperate or timid
  • Effectively communicate with gatekeepers and turn them into your allies
  • Leave concise voice mail messages that lead to a HIGHER rate of return
Registration for this workshop includes:  
  • Attendance to an interactive, four (4) hour workshop where you will have the opportunity to learn, practice and network with other selling professionals 
  • A complete framework on how to structure your “no pressure” outreach calls and value proposition that you can tailor to your business environment 
  • A copy of the best-selling book, "Prospecting the Sandler Way" by John Rosso 
  • Continental Breakfast 
  • Post-workshop feedback on your call structure and value proposition from a certified Sandler Trainer

Refund Policy

Cancellations made at least 48 hours in advance of the class will be honored with a full refund. Students who cancel less than 48 hours prior to the start time of the class will receive a credit towards a future class.

Reviews of Classes at Sandler Training (3)

(4.3-star rating across 3 reviews)

This class: 4.0 out of 5 from 1 review

  • Telephone Prospecting Boot Camp

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Sandler Training

Sandler Training is a global leader in sales and management training, helping businesses of all sizes—from SMBs to Fortune 1000 companies—drive measurable and sustainable growth. With proven methodologies and decades of experience, Sandler equips teams with the skills to excel in today’s fast-paced business environment.

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Sandler Training
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