This is the full social media curriculum, taking you from your first optimized profile all the way to a marketing studio you build with AI and publish to a live URL. You begin on every platform that counts: LinkedIn, YouTube, TikTok, blogs and X, Instagram, Facebook, and live streaming, and then convert those platform skills into a career through a dedicated industry and portfolio course. After that, the program shifts into the build track.
AI for Graphic Design folds generative AI into the creative work that social feeds require, while the AI Coding Bootcamp with Claude Code shows you how to build real software with AI, with no coding experience needed. The program wraps up with four portfolio projects, each created with AI and deployed live: an interactive design system, a real website, your own social media creative studio, and a marketing studio. You walk away ready to run social for any brand and to build the custom tools your work genuinely calls for.
What You Will Learn
- Market across LinkedIn, YouTube, TikTok, Instagram, Facebook, X, and blogs, both organic and paid
- Launch and grow channels, develop content strategies, and run targeted ad campaigns with conversion tracking
- Broadcast live with a professional streaming setup and distribute across Twitch, YouTube, and TikTok
- Learn how social media roles operate in-house and at agencies, and assemble a portfolio and resume that land interviews
- Fold generative AI into design work while keeping a human in charge of every decision, using ChatGPT, Firefly, Gemini, Midjourney, and the AI features built into Photoshop, Illustrator, and InDesign
- Guide Claude Code to build real web apps with Next.js, a database, Git and GitHub, external APIs, and OAuth, then deploy to a live URL
- Create four real, AI-powered tools and ship each one live